MASCOTTESTUDIO

I’d like to share my experience working with MH Material Handling , an Italian excellence in industrial conveyor belts and material-handling solutions. Of course, we’re talking about a niche field. https://www.mhmaterialhandling.com/ MH wanted a mascot that could make the brand instantly recognizable and help it stand out from competitors. We kept the collaboration lean and moved quickly from kickoff to final delivery. Here are the main steps of the project. Concept I starte

2025 was a year full of events, each with its own mascot. Today I want to focus on Yuriito , the spokesperson for the Deaflympics since...

Her name is Europa , after the mythological figure, and she was created to represent our continent and our political union at Expo 2025...

What are the advantages of mascots? Let’s start with a basic premise: marketing concerns everyone.Businesses, public institutions,...